Jordan Brand

Quai54 Collection Drop

To celebrate the 20th anniversary of Quai54, the legendary Parisian streetball tournament, we proudly joined forces with Jordan Brand to unveil their 2023 capsule collection. With a focus on celebrating local tastemakers and streetball culture, we shone a spotlight on local DJ Cheetah the Curator and the French basketball sensation, Chris Dauby, as the faces of our campaign.

Shot by Lucie Rox, the campaign launched across social, Nike retail sites, in-store, and OOH placements across Paris.